Marketing CRM Manager
|Job Title:||Marketing CRM Manager|
|Location:||San Fernando, California|
|Salary:||US$100000.00 - US$115000.00 per annum + extensive benefits|
|Contact Name:||Emma Hage|
|Job Published:||February 22, 2018 13:13|
This team will support the wider marketing group, bridging the gap between traditional database marketing and CRM to a more progressive approach. A deep understanding of the creation and execution of campaign and customer journeys, audit processes, contact strategies, marketing segments, marketing channels and audience measurement will be key. Similarly, strategic leadership and problem solving is required.
This individual will ideally have CI studio (preferred), SAS Automation Marketing, Customer Intelligence Studio, Unica or similar experience where they have been responsible for co-ordinating input from a range of systems to write queries supporting areas. This can include audience analysis, identification, marketing campaign selection, campaign development and general ad hoc requests. Experience using SQL would be highly valuable.
Required Skills & Experience
Hands-on experience with database programming and query writing
Excellent understanding of database marketing and exposure to using large relational databases
Strategic thought leadership
Ability to build custom reports
CI studio, Unica or similar
MBA or degree level education
Ability to work individually as well as part of a team
This is an exciting chance to join a global brand where your impact will have a direct impact on the success of the business. You will also be exposed to working with leaders within this space who are passionate about delivering exceptional work.
Unfortunately my client is unable to provide sponsorship at this time.
Lawrence Harvey is acting as an employment agency in regards to this position.
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